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CHAPTER 23 · BOTH EDITIONS
Plan a month of useful content
A content calendar keeps you consistent without making every day a sales pitch. Start with real questions and a useful answer.
Put it to work
- Choose four weekly themes: understand a need, teach a small skill, answer common questions, and help someone take a next step.
- Draft a month using the calendar starter. Verify claims, image rights, and examples; label invented illustrations.
- Schedule only approved pieces. Leave time to reply, and adjust the calendar when people show you what they actually need.
TRADE EDITION
30-day content calendar
Use preparation tips, process explanations, comparisons, and clearly labeled project illustrations.
Starter files are ready to adapt. CSV files open in spreadsheet apps. Printable pages can be filled locally and printed; they do not save or submit entries.
DIRECT SALES EDITION
30-day content calendar
Use approved product information, practical questions, and customer-care topics. Do not invent testimonials or earnings stories.
Starter files are ready to adapt. CSV files open in spreadsheet apps. Printable pages can be filled locally and printed; they do not save or submit entries.